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Where The Hell Is Vilnius?
If you are following the news enough, then you might recall about the award-winning „Vilnius – the G-spot of Europe“ campaign some time ago. Now Go Vilnius, an official development agency, is turning the disadvantage of Vilnius being a mystique and unknown place to making fun of it and launched ‘Vilnius: Amazing Wherever You Think It Is’ campaign.
This, clearly, on spot idea behind the campaign is to use the city’s obscurity as a means to draw more tourists. Statistically speaking, the previous campaign worked perfectly, will it work this time? Fingers crossed! Also, don’t forget to watch a playful video clip about foreigners trying to guess, so “where the hell is Vilnius?”
UAB Baltic Vitalis
Naugarduko str. 3-401
LT-03231 Vilnius, Lithuania
Solution: Viruisis.lt